HUB

HUB is an independent developer dedicated to creating living places that foster thriving communities across the UK, both presently and in the future. The company's overarching aim is to enhance urban environments, striving to leave places in a better condition than they were found. HUB adopts a progressive methodology in developing living spaces throughout the United Kingdom, focusing on transformative and high-quality schemes. The firm prioritizes building strong relationships with partners, including local authorities and communities, to gain a deep understanding of local needs and aspirations. This collaborative approach ensures the creation of authentic developments that are highly specific to their location.

Over more than a decade, HUB has cultivated extensive expertise in the development and delivery of exemplary Build to Rent (BTR) schemes, establishing itself as a leader in this sector. The company has been active in the residential sector since 2012, successfully delivering high-quality projects across London and other key UK cities, with a consistent focus on the Build to Rent model. HUB has a substantial portfolio, with over 5,500 homes completed or currently under development across the UK. The firm has also delivered one of the first forward-funded Build to Rent projects in London, demonstrating its pioneering role in the sector.

In addition to its BTR focus, HUB is at the forefront of the emerging co-living sector, creating low-carbon homes in central urban locations that offer more affordable rents. The company repurposes commercial buildings to deliver community-focused co-living schemes, which serve to revitalize central urban areas. Co-living, as defined by HUB, represents a modern living solution characterized by flexible tenancies, a community-centric approach, shared facilities, and all-inclusive billing. Through the adaptive reuse of existing structures, the firm is able to achieve significant reductions in embodied carbon, contributing to its sustainability goals.

HUB's work extends beyond individual developments to encompass broader community and environmental benefits. The company has contributed £27 million to local authorities to support infrastructure funding, demonstrating its commitment to wider urban improvement. Furthermore, HUB is actively engaged in delivering five new public parks and squares, which enhance biodiversity and public realm within its project areas. The firm's portfolio includes 665 affordable homes, increasing access to quality housing for more individuals. This commitment to long-lasting value for all stakeholders is a core aspect of HUB's operational philosophy.

The company's operations are guided by a commitment to tackling the dual challenges of climate change and housing scarcity. HUB measures its progress and sets goals through its "People, Planet, Progress" framework, reflecting a holistic approach to sustainable development. The firm has also published a report titled "BTR: the catalyst for urban renewal," outlining five BTR-led Regeneration Principles to guide its efforts in housing delivery across the UK. In an effort to foster innovative thinking within the housing sector, HUB collaborated with MVRDV on a co-living design study. This research explored and cataloged various typologies to identify new opportunities for this evolving way of living, aiming to cultivate lively neighborhoods. The study proposes solutions that integrate contemporary societal attitudes towards sharing, community, flexibility, mobility, and remote work, while simultaneously addressing issues of climate change, affordability, and management.

HUB's approach is rooted in several guiding truths, including a "People first" philosophy that emphasizes collaboration, empathy, and a deep understanding of resident needs. The company operates with a "Built different" mindset, rejecting templates and shortcuts in favor of bespoke design, meticulous planning, and intentional design to create unique places. A "Future focused" perspective ensures that every decision is grounded in foresight and an unwavering commitment to delivering what tomorrow requires. This comprehensive strategy allows HUB to unlock opportunities and build lasting positive impacts with a long-term vision.